Philanthropy: Why You Should Demand a ROI
Friday, April 19, 2013 at 10:04AM
David Brocklebank

volunteers in a line

Philanthropy is at its best when it is founded on entrepreneurial zest--think of social challenges as an opportunity to create large, profitable enterprises.

Philanthropy is not about giving money but about solving problems. While well-meaning, the idea of writing a check and calling it "philanthropy" is extremely short-sighted and unfortunately, extremely pervasive.

Instead, philanthropist should think like an entrepreneur and think of social challenges as an opportunity to create large enterprises. It’s really easy to create a $1 billion company--you just have to solve a $10 billion problem. Most of these large $10 to $100 billion problems happen to be social problems. That’s why I think that some of the largest opportunity exist for an entrepreneur in solving humanity’s grand challenges.

Article arguing that we need to think BIG...

 

Article originally appeared on Venture Partnership Foundation (http://www.vpf.org.uk/).
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